Photoshop to WordPress Theme Development

We code custom WordPress websites from Photoshop files for digital agencies. Or from Sketch, Adobe XD and Figma if you prefer.

Capacity should not be your problem.

Have an internal team of WordPress developers surely helps you be a strong digital partner for your clients.

But if you sell many website projects (or aspire to do so), coding all those sites in-house may not be the most convenient or affordable solution.

White Label Agency helps agencies enjoy the flexibility of working with a development partner, so they can sell more website projects without having to hire more people. If sales is slow, you don’t need to pay for idle developers. If sales pick up, you ask us for more resources.

It’s easy. Send us your design files, and we code them as custom WordPress themes for you.

A split screen on a MacBook showing WordPress site's admin panel and a home page.

Reasons to get white label WordPress development

There are three common reasons why agencies work with us as their white label development partner. What are your goals?

An easy way to get more developers when your agency is growing. We can scale with your success.

Your clients aren’t shopping for quality code, they just expect it. Invest your time in strategy, design and content - let us handle the coding.

Process is key to keeping projects organized and on track, especially if you’re dealing with high volumes of it. We are dedicated to support high-volume agencies.

What’s included in our Photoshop to WordPress theme service?

Our mission is to make it easy for agencies to create websites for their clients. That requires more than just skilled developers.


Weekly meetings, personal account manager, your coding preferences on file, and more.

Quality assurance

Our quality assurance team checks each site thoroughly before you review the result.

Project management

Your account manager works with you on every project to collect specifications, provide quotes and oversee the development in our office.

90-day guarantee

We code all sites with close attention to detail. In addition to checking quality on all projects, we also guarantee the result by offering 90 days of free bug-fixing.

Custom-coded WordPress sites

We believe that your clients appreciate the value of a custom design website. Therefore, we build each website to match your Photoshop or Sketch files with a custom coded WordPress theme instead of using premium themes.

Since we use Advanced Custom Fields and Custom Post Types, you and your clients will have complete control of the content from the admin page.

Woman in front of computer

Large-scale operations

We’re not for every agency. Our idea is to build websites for the higher-volume agencies, those that sell one or more websites every month.

This focus has allowed us to meet the high expectations set by professional agencies on both effectiveness and close collaboration.

Responsive on all devices

Responsive frameworks like Foundation or Bootstrap make our sites responsive, even when you don’t provide a separate Photoshop file for mobile views.

We also check the sites on various physical devices before we send them to you for review so they will look great for all visitors.

Consistent quality

Our websites are coded to high standards by default, and our developers are trained internally for better consistency in the quality we deliver to our partners. Quality is an ongoing effort, so we record all significant deviations to trace their root causes and prevent future mistakes.

If you have your own preferences for what makes a great website, we are happy to apply your standards as our default on your projects specifically.

Non-Disclosure Agreement

As a white label partner, non-disclosure is at our core. We don’t reveal who we work with so your projects won’t be seen in our portfolio and we happily sign an NDA at the start of our partnership.


Typical sites that we build

In full disclosure, we’re not the go-to partner for advanced websites with API integrations and membership functionality. We believe that agencies will have better success with an internal or local team of experts for those projects.

Our focus is on taking care of the many small to medium size projects that agencies sell, like the following:

Brochure website

Small 3-10 page website for a lawyer, restaurant, clinique and similar that need basic functionality such as forms, sliders and maps.

Business website

Medium-size website with 5-20 page templates, featuring animations, a more sophisticated database of products and services, etc.

eCommerce website

WooCommerce websites that either use the default Woo functionality, or a slightly extended or modified setup with additional plugins or simple customization.

Process from PSD to a WordPress theme

The process for our PSD to WordPress service allows you to get a fixed-price quote before we start, and to review and get your feedback taken care of before delivery.

1 Specifications

We collect your specifications

A PSD to WordPress project starts with the collection of your specifications, ideally:

a) Layered design files (PSD, Sketch, Adobe XD or similar)
b) Detailed instructions for functionality and UI/UX elements
c) Preferred timeline

2 Get a quote

We quote your project

Based on the designs and instructions, we provide you a fixed-price quote for development. Upon acceptance, we schedule the project with the next available developer that has the right qualifications.

3 Develop site

We code your theme

The site is coded according to your provided specifications, following all general preferences that we might have picked up during our previous collaboration with you. After two rounds of internal quality control, we send the site to you for review.
the site is sent to you for review.

4 Delivery of WordPress site

We deliver your site

When we’re ready to show you the result, you get a chance to provide as much feedback as you need to get the project ready for delivery. Upon acceptance of the result, we transfer the files and database to a location that you specify.

Ordering Custom Photoshop to WordPress Sites

Read our tricks & examples to make PSD to WordPress development projects a piece of cake for digital agencies.

Read blog post

Choose a service

We offer PSD to WordPress development both as standalone projects with no further commitment, and through renting out our skilled developers to your agency part-time or full-time.


We work with your team on projects that have a clearly defined brief, budget, and timeline.

  • Fixed-price quotes
  • Guaranteed deadlines for first review
  • Projects are managed by WLA
  • Quality assurance included
  • 90-day bug fixing guarantee
  • Minimum 8h per project

An ideal fit for companies that wish to extend their team with one or more full-time developers.

  • Lower hourly rate
  • Same developer(s) on all your projects
  • Projects are managed by you
  • Developers can work in your systems (or in ours if you prefer)
  • Easy to assign smaller tasks

Onboarding process for new partners

Here’s what our onboarding process will look like once you reach out to us:


We have a call

We prefer to get on a call early to get to know your agency and make sure we fully understand your needs before we start a first project together.


First project

The first project is our chance to start the learning curve and capture any preferences or assumptions that either of us brought to the collaboration that weren’t already accounted for.


Next two projects

After a thorough review of our first project, we make any necessary adjustments to how we build your sites and then continue with a couple of new ones.


Establishing a partnership

It usually takes three projects before we consider a partnership to be established, and that’s just the start of it. We invest much time in each partnership to make sure it becomes as steady and reliable for you as possible.

Learn more from our sales managers

Let our experienced sales managers tell you more about how can help your agency with WordPress development. Fill out the form below and we will get back to you within one working day.

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