WordPress is the best platform for your website. Do you want to know why we are 100% confident in making that statement? Here are the 10 best reasons we could come up with in no particular order.
1) WordPress saves money
WordPress saves you money in a variety of ways. First of all, the base WordPress platform is a free open source product which has no upfront purchase cost or annual license fees. Ongoing upgrades are free, too. Better still, WordPress delivers true “self-service” capabilities to even the most novice of computer users. If you can type an email or use MS Word, you can manage a WordPress site. This means you no longer need to send the most basic of text changes to your “web guy” or even have your “web guy” add new pages for you. WordPress allows a novice user to add content (including images and videos) and make edits yourself whenever you want and save the money you would have paid your “web guy” for more important things.
2) Universal acceptance
Website developers come and go. Most are small businesses with a relatively small market radius that puts their future at the whim of their local economy. With a custom-built PHP or .net site built in the traditional manner, it is hard to find a new service provider who wants to manage/maintain someone else’s code – they will likely want to charge you for starting from scratch. Today WordPress powers more than 1/6th of the websites on the Internet, over 72 million in all, with 100,000 more popping up each day. If your WordPress developer ever goes away for whatever reason, you can find many other experienced, talented WordPress development service providers to pick up where we left off.
3) Mobile ready
There is no need for you to produce a second website just for mobile users. A properly structured WordPress site will automatically recognize if a person is viewing the site through a Web browser or mobile device and configure the content to be viewed appropriately on either.
4) Timeliness
Now that you are making changes when you want them and not when your “web guy” can get to them, the content on your Web site will be the freshest possible, thereby giving your visitors the best experience possible. You or your staff can add or edit content from any computer in the world with Internet access and a browser without the need for additional software.
5) Flexibility
WordPress native functionality allows a user to pre-schedule when content goes live which gives you the ability to manage your time wisely while freeing you from having to make daily posts. For example a user could go into the site on Monday and schedule the next 7 days of blog posts all at one time.
6) Social media integration
WordPress delivers a true “publish once, publish everywhere” experience by automatically distributing your new content through your organization’s social media pages such as Twitter, Facebook, LinkedIn, YouTube, etc.
7) Total design flexibility
Many other CMS’ have stringent requirements about placement of content on the site. WordPress provides total flexibility through its open source nature and the myriad of themes and plugins available.
8) Google loves WordPress sites!
WordPress delivers the ultimate in SEO-friendly websites. Its code is consistent and streamlined without excessive HTML code such that Google finds WordPress sites very inviting for indexing. Free plugins available allow you to customize each page or post to deliver the highest possible search engine performance. Also, because WordPress makes it so easy for users to add new content without waiting for (or paying) their “web guy”, they are more likely to add new content – and search engines like Google LOVE fresh new content. In fact, most SEO professional will tell you that the addition of new content to a website is the one of the (if not the) most significant variable when it comes to search engine performance.
9) Automated RSS
Posts can be automatically converted to RSS feeds and syndicated to blog directories and other peoples’ websites. When coupled with MailChimp, automated email newsletter generation becomes a simple process.
10) Plugins
Literally thousands of pre-written programs called plugins are available to increase the functionality of a basic WordPress installation. Traditionally built websites require everything to be programmed. If you are able to find a PHP or ASP script to work with a traditional website, significant custom integration work is typically required while WordPress plugins are typically a 3-click install process.
