What is Elementor: Things you need to know

What is Elementor: Things you need to know - The White Label Agency

Approaching website development for the first time can be overwhelming. There’s a lot to learn. But thankfully, having a vast knowledge of coding is fast becoming less of a prerequisite in building engaging websites.

Elementor is a WordPress website builder that provides users with a simple way to build through drag-and-drop. It’s fast becoming the primary page builder, used in over five million WordPress sites.

Creating a website from scratch can feel overwhelming for a small agency. We understand this well at White Label Agency. As an outsourcer of white-label WordPress services, we have teamed up with more than 600 digital marketing agencies of all sizes, to produce over 10,000 websites. We’d like to draw from this experience to share with you, what is Elementor and examine how it helps you create better WordPress sites.

How to use Elementor - What is Elementor

Elementor: The best way to build a WordPress website

What is Elementor, and why is it so popular among WordPress development agencies? Elementor has quickly become the go-to builder used among digital agencies. And, at White Label Agency we’re frequently called upon by clients to custom-code Elementor themes. It is the ultimate WordPress drag-and-drop editor, that simplifies website creation. And it’s free! Unlike the default WordPress editor, which is fine for simple blog posts but doesn’t offer many design options; Elementor offers full drag-and-drop design flexibility with a live, visual builder. No CSS or HTML knowledge is required. While creating the website, you’ll see it exactly as your visitors will. That makes it easy to make quick design adjustments.

Elementor offers numerous design options and dozens of pre-built content widgets. Apart from posts and pages, Elementor allows you to design your entire WordPress theme – including header, footer, and everything in between.

For non-coders: A creative playground

Don’t worry if you’ve never written a line of code before. Elementor opens the door to the world of web design; offering you a creative space for your imagination. With its user-friendly interface, you can build visually stunning web pages without the headaches of coding. It lets you drag and drop elements onto the page, providing real-time results. You can customize everything – from text styles to colors, spacing, and layouts – all within the Elementor interface. Your lack of coding knowledge is no longer a barrier; it’s an opportunity to build a website that truly reflects your vision.

For coders: Empower your expertise

If you’re a web developer, Elementor will not limit your capabilities but strengthen them. It’s your platform to showcase your coding skills and take your web development knowledge to new heights. It allows you to dive into the world of HTML, CSS, and JavaScript. You can create customizations as complex as your project demands.

This platform doesn’t restrict you; it expands your options. You can adjust every aspect of your web pages, from the structure to the styling. Whether you want to build complex web applications or pixel-perfect designs, Elementor empowers your expertise by providing the tools you need to make it happen.


Elementor theme

Elementor is a builder used by many digital agencies. We build a custom Elementor theme for your client based on your brief.

Why you should use Elementor

You already understand what is Elementor used for. Let’s explore the benefits of working with it.


Elementor was created to make WordPress website creation easier. With Elementor, anyone can create a website even without any website building and coding knowledge. You can customize your pages as you want and create designs.

Drag-and-drop builder

We’ve already mentioned Elementor’s drag-and-drop functionality, but what does that mean exactly? Basically, it helps you effortlessly include or modify sections and widgets directly on the front end of the website. You can easily position these elements by simply dragging and dropping them.


WordPress development agency

We’re a WordPress development agency that works exclusively for digital agencies. We build custom websites based on your specs.

Is Elementor good for SEO?

We have already covered what is Elementor and how helpful it could be for your agency. But you might be wondering is Elementor good for SEO? Elementor is excellent for SEO. It empowers you to create SEO-friendly, visually stunning pages with ease. The ability to make high-quality, engaging content is at your fingertips – a crucial factor in SEO success. Elementor’s mobile responsiveness ensures your site looks great on all devices, satisfying Google’s preference for mobile-friendly websites. Plus, it offers options to optimize page speed, a super important SEO ranking factor. With schema markup support, your content can stand out in search results.

However, remember that a little care is needed. Make sure that your Elementor-designed pages are well-optimized to maintain fast loading times. If your agency uses Elementor’s potential while paying attention to SEO best practices, you’ll create a website that not only looks great but also performs well in search results.

Inside Elementor - What is Elementor

Start designing stunning websites with Elementor today

Elementor has swiftly become the go-to platform among agencies for building websites. Its user-friendly interface allows you to build visually appealing web pages, freeing you from the complexities of coding. By teaming up with a reliable website development partner your agency can broaden your range of services without requiring a team of dedicated in-house professionals. For agencies, the integrated library of design templates, included in Elementor, is highly appreciated. However, keeping an Elementor website both beautiful and fast requires technical skills and some magic. This is where we, at White Label Agency, can assist you.

As Joost, our Head of Sales, puts it, “We work the same way as your digital agency does. Every project starts with a brief to ensure we develop precisely what you need.
We custom-code your Elementor theme based on your creative brief or design file.”

At White Label Agency, we provide a wide range of WordPress development services, including bespoke Elementor themes. With over a decade of experience, we custom code more than 3,000 WordPress projects each year. We’re dedicated to delivering visually stunning, user-friendly websites that drive results and enhance your brand’s online presence. Your success is our mission, together, we’ll make it happen. Start your Elementor adventure today!